Members Engagement (CRM) Intern - 2024 Rookie Program

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.

Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.

Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.

If you are a current Under Armour teammate, apply to this position on the Internal Career Site Here. 

Purpose of Role

The Members Engagement Intern role in our South Asia Pacific (SAPAC) CRM team offers candidates real-life experience of how MNC operates. The candidate will get to create an engaging experience, build relationships, and drive loyalty for customers across multiple channels. 

We will prioritize candidates who can dedicate themselves to a full-time 6-month internship.

Your Impact

• Support the development and execution of internal and external communication plans across SAPAC for our CRM program.
• Partner with internal and external stakeholders to manage a wide range of customer engagement activities across touchpoints including CRM, mobile applications, website, retail visual merchandising, digital media, and product content.
• Analyze campaign performance and use insights to optimize campaigns and member lifecycles, with a focus on increasing engagement rates, repeat purchases, and redemption activity.
• Take ownership of member acquisition and engagement KPIs, overseeing data analysis and generating regular reports for stakeholders across SAPAC.
• Proactively manage timelines, deliverables, and communications to ensure everything is delivered on time and to a high standard.

What Exposures Will You Gain by the end of the Internship?

• Opportunity to craft and deliver impactful omnichannel communication strategies that enhance the customer journey for members.
• Ability to gain hands-on experience in the various aspects of CRM and marketing.
• Work cross-functionally with teams to develop customer-centric campaigns that drive member acquisition and engagement.
• Exposure to working with diverse communication channels like email, mobile apps, push notifications, in-store visuals, and more!

Who Are We Looking For?

• Preferably bachelor’s degree in Business, Marketing, or related field preferred.
• Strong interest in CRM/Analytics would be an advantage.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across different teams and functions.
• Analytical mind with a passion for data and using insights to improve campaign performance.
• Ability to prioritize tasks, manage time effectively, and meet deadlines consistently.
• Strong attention to detail and a commitment to delivering high-quality work.
• Experience working in a fast-paced and dynamic environment.

Workplace Location

• Location: Suntec Tower One, 7 Temasek Blvd, #25-01, Singapore 038987
• Return To Work Designation: Hybrid work arrangement permits working from home on Mondays and Fridays, with flexibility subject to company requirements.

Application Process

• Internship period: Jul 2024 – Dec 2024
• Virtual interview with a recruiter and hiring managers
• Offer timeline: May/Jun 2024

Relocation

• No relocation provided.

Our Commitment to Diversity

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. Accommodation is available for applicants with disabilities upon request.