Sr. Lead, HR Business Partner

Date: Mar 1, 2024

Location: Baltimore, MD, US, 21230

Company: Under Armour

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.


Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.


Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.


If you are a current Under Armour teammate, apply to this position on the Internal Career Site Here. 

Purpose of Role

The Sr. Manager, Human Resources Business Partner (HRBP) is responsible for the full spectrum of HR practices for the business unit in which the HRBP is embedded to include; talent strategy, succession planning & performance management, talent acquisition, organizational design and effectiveness, training & development, associate relations, compensation & benefits. As a member of the business unit, the HRBP will act as a liaison for the leadership team, HR specialists, and executive team.

Your Impact

Includes the following, other duties may be assigned:

  • Supports retail stores across the U.S. West region and the Canada region and serves as a strategic partner to the Regional Directors for these regions
  • Promote and establish a positive employer-employee relationship and promote a high level of employee morale; drive the UA culture through all levels of the business unit
  • Work closely with business unit leaders to assess in-house talent and create strategy to identify and retain current talent as well as attract outside talent to the business; prepare exit strategy for non-performers
  • Provide coaching and counseling to business partners in all areas of Human Resources
  • Proactively seek knowledge of both industry and functional specialty researching best practices, legal developments, emerging trends, technological advancements, and benchmark comparisons in order to create HR practices that are best in class
  • Engage HR specialists to create and deploy the following:
    • Consistent pipeline of internal and external talent for job openings
    • Proper application of benefits and rewards programs
    • Training and development programs to meet the needs of the business unit
    • Establishing wage and salary structure, pay policies
    • Compliance with applicable employment regulations


  • Bachelor's degree
  • 7+ years of experience in Human Resources or related experience
  • Prior experience providing HR support to retail and/or store field employees required
  • Strong working knowledge of employment law; experience with California and Canadian labor law a plus
  • Proven knowledge of all core HR processes including performance management, organization design, leadership development, talent management, compensation, succession planning, training, and organizational development
  • Prior experience promoting an atmosphere that inspires teammates to excel and develop
  • Prior experience leading talent strategy reviews, employee retention, and identification of high-potential external resources
  • Prior experience providing confidential counseling and coaching to all levels of the organization; exercising judgment within defined procedures and practices to determine appropriate action
  • Coach, mentor, and motivate team members and influence them to take positive action and accountability for their assigned work
  • Proven experience working well with others to maintain and build cross-functional (internal and external) relationships
  • Strong written and oral communication skills; prior experience clearly expressing complex ideas and strong presentation skills
  • Strong organizational skills, ability to effectively disseminate information in a clear and concise manner

Workplace Location

  • Location: This individual must reside within commuting distance from our global headquarters in Baltimore, MD
  • Work-Life Designation: Three (3) days a week in-office, the remainder of work week remote
  • Travel: Up to 10% 
  • Licenses/Certifications: PHR or SPHR certification preferred


  • No relocation provided

Base Compensation

  • $126,197.00 - $173,520.60 USD

Most new hires fall within this range and have the opportunity to earn more over time. Initial placement within the salary range, however, is based on an individual's relevant knowledge, skills and experience for the position. UA is committed to helping our teammates succeed and advance in their careers. Base salary is only one component of our competitive Total Rewards package.



Benefits & Perks


  • Paid "UA Give Back" Volunteer Days: Work alongside your team to support initiatives in your local community
  • Under Armour Merchandise Discounts
  • Competitive 401(k) plan matching
  • Maternity and Parental Leave for eligible and FMLA-eligible teammates
  • Health & fitness benefits, discounts and resources - We offer teammates across the country programs to promote physical activity and overall well-being


Want more details about benefits? Visit our page here.

Our Commitment to Diversity

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. Accommodation is available for applicants with disabilities upon request.

Nearest Major Market: Baltimore