PLM, Apparel - Hunt & Fish

Date: Jun 24, 2022

Location: Baltimore, MD, US, 21230

Company: Under Armour

Under Armour has one mission: to make you better. We have a commitment to innovation that lies at the heart of everything we do, not just for our athletes but also for our teammates. As a global organization, our teams around the world push boundaries and think beyond what is expected. Together our teammates are unified by our values and are grounded in our vision to inspire you with performance solutions you never knew you needed but can’t imagine living without.

Position Summary

The Product Line Manager, Apparel – Outerwear will drive the product process for the Outerwear Apparel business. You'll be responsible for developing a complete product line, grounded in a deep understanding of the consumer, culture, marketplace, and trend. You'll communicate a vision for the business; working closely with the cross functional partners in Design, Innovation, and Product Development to create a cohesive product line. Additionally, you will lead team excellence with your strong communication and ability to work cross functionally. You will be responsible for overseeing and/or presenting the line or specific products to internal and external audiences.

Essential Duties & Responsibilities

  • Build and manage the Outerwear Apparel product - inclusive of Retail/Inline, Teamwear - from concept to commercialization
  • Lead the product Creation process with Design, Innovation, Product development, Sourcing to hit overall seasonal dates
  • Drive communication with the sourcing and materials teams with ultimate accountability for margin targets and commercialization
  • Lead product focus groups to better understand the athlete/consumer as well as identify trends and market opportunities 
  • Knowledgeable on product creation and be the expert on consumer insights, athlete feedback, fit & wear results, market & competitive trends & present to team to ensure UA is building market leading product
  • Partner with Global Merchandising on creation of design brief, with final accountability for the brief
  • Build and create exceptional presentations and selling tools to bring the category's vision to life
  • In partnership with Merchandising, conduct consumer research to identify trends and market opportunities to maintain competitive edge
  • Drive product communication with global merchandising, regional merchandising, and sales

Qualifications (Knowledge, Skills & Abilities)

  • Ability to influence cross-functional partners through strong and proven relationships
  • Ability to successfully lead a cross-functional pod
  • Ability to communicate product strategies verbally and in writing
  • Strong analytical and conceptual skills.

Education And / Or Experience

  • Bachelor’s Degree 
  • Minimum 3+ years of Product Creation experience

Other Requirements

  • Location: This individual must reside within commuting distance from our global headquarters in Baltimore, MD.
  • Return To Work Designation: 2 days a week in-office, the remainder of work week remote.
  • Travel: Ability to travel domestically and internationally (5-10%)
  • Proficient in Microsoft Office Suite


  • Relocation Provided

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law.  Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. 

Learn more about Under Armour’s COVID-19 response and Teammate vaccination policies here.

Nearest Major Market: Baltimore