Store Manager

Date: Apr 20, 2024

Location: Bangkok, Bangkok, TH, 10330

Company: Under Armour

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.


Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.


Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.


If you are a current Under Armour teammate, apply to this position on the Internal Career Site Here. 

Purpose of Role

The Store Manager acts as if he or she is the business owner and has ultimate responsibility for the daily operations of the store. The Store Manager is accountable for effectively teaching, training and coaching store management into a high performing leadership team that achieves sales goals, meets merchandising brand standards and delivers operational excellence. The Store Manager is expected to role model Under Armour’s Core Competencies and valued behaviors in all actions and interactions in order to create a positive Teammate and Athlete experience.

We have job openings available at Siam Center, Fashion Island, and Future Park.

Your Impact

Sales & Omni

  • Establish and execute a strategic plan to achieve planned sales and key performance indicators
  • Analyze reporting and daily sales trends to make real-time strategic business decisions to drive results
  • Drive performance through customer service, human resources, inventory control, and store appearance

Brand image & Customer Experience

  • Act as the leader on duty and consistently model the brand’s service standards and selling behaviors
  • Build loyalty through in-store experience using data capture, endless aisle, and other omni-channel solutions

Retail Operations

  • Direct the handling of merchandise, shipment receipt, processing, floor sets, markdown, and replenishment
  • Oversee and ensure efficiency of all daily operational procedures
  • Complete store audit compliance and shrink results aligning with loss prevention standards
  • Manage payroll and schedule adjustments maximizing productivity to achieve payroll and sales targets
  • Lead visual directives including planning, scheduling, and executing within allotted timeframe
  • Analyze merchandise reports and moves to maximize presentation
  • Maintain safe environment of a neat, clean, and organized sales floor, cash wrap and fitting room


Leadership & Team Collaboration/Management

  • Motivate and inspire the team through Under Armour’s Core Competencies, and functional behaviors
  • Build relationships with teammates, peers, and supervisors to lead positive change
  • Lead the management team through execution of all performance management tools
  • Effectively communicate with the management team to align and help drive business strategy
  • Proactively seek personal learning and development opportunities to build leadership skill set
  • Evaluate store sales and payroll goals using payroll reports and tools; adjusting schedules as needed
  • Recruit, hire, develop, and retain high performing teammates
  • Teach, train, and coach the store leadership team through completion of Division of Responsibilities (DOR)
  • Develop succession plans creating career paths for teammates 
  • Manage store census, seasonal hiring and turnover, network, recruit, and interview
  • Drive teammate engagement by recognizing and rewarding teammates for their outstanding performance


  • Advanced numeracy, literacy, and advanced communication skills
  • Fluency in local language and English
  • Ability to interpret analytics 
  • Knowledgeable of employment laws including compliance with federal, state, and local requirements
  • Advanced interpersonal skills
  • Proficient in use of computers and other technology 
  • Robust time-management skills
  • Demonstrate ability to identify complex problems and evaluate solutions using logic and reason
  • Demonstrated critical thinking in a fast-paced and deadline-oriented environment


  • 5 or more years of retail store management, ideally with a premium international brand
  • 1 or more years of supervisory or management experience included
  • Familiarity with various retail POS register systems
  • Strong understanding of store operations, including visual merchandising, stock room, risk management & safety
  • Ability to work a flexible schedule to meet the needs of the business, including holidays, nights, and weekends

Our Commitment to Diversity

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. Accommodation is available for applicants with disabilities upon request.