Director of Product, Ecommerce

Date: Jun 16, 2022

Location: Remote, US

Company: Under Armour

Under Armour has one mission: to make you better. We have a commitment to innovation that lies at the heart of everything we do, not just for our athletes but also for our teammates. As a global organization, our teams around the world push boundaries and think beyond what is expected. Together our teammates are unified by our values and are grounded in our vision to inspire you with performance solutions you never knew you needed but can’t imagine living without.

Position Summary

The Director of Product, Global Ecommerce is responsible for building the strategy and roadmap to deliver exceptional experiences on to our global athletes. In this role, you will put the consumer at the center of your decision making, using insights and a focus on end-to-end journeys that will lead to omni consumer experiences that drive brand love. The Product Director will collaborate with leaders to share consumer insights and understand opportunities that will inform the roadmap that unlocks business value and achieves company goals. The successful executions and delivery of the roadmap will be the result of partnerships built between engineering, design, and project management in addition to strong team leadership as you motivate and lead the storefront product team to achieve the product vision.

Essential Duties & Responsibilities

  • The Product Director owns the strategic direction of a portfolio of products and is responsible for setting the near-term goals and long-term strategy for those products. You are fully accountable for all aspects of the product’s success. Product decisions are highly complex and affect the broader strategic plan within the digital organization. As the product leader, you will set standards and high expectations for portfolio growth, build, and develop high performing teams and individual team members.
  • You should understand the competitive space better than anyone else. Be an expert on your portfolio with a point of view on how we differentiate our experience.
  • In this role, you will lead multidisciplinary teams (engineering, design, project management, etc.) to deliver complex features and strategic capabilities.
  • Starting with the consumer, you will identify their needs and spot opportunities to build features that increase engagement and delight to drive future loyalty with the Brand.
  • A Product Director know when to communicate what to whom, bringing teammates to the table at the right time and ensure effective flow of information.
  • Also note that the specific responsibilities of the role could change as our strategy evolves over time. At the core, this role is about product leadership.

Qualifications (Knowledge, Skills & Abilities)

  • The Product Director is an organizational leader. They are a key participant in the organizational structures needed to enable the larger team to both stay focused and execute with autonomy (e.g., UI review, launch process, exec reviews). They identify possible collisions and proactively fix them by mediating between teams and finding mutual solutions. They drive the broader roadmap with a view beyond the next 12 months.
  • A successful Director of Product Management is passionate about great products and the consumer experience.
  • Plan and effectively communicate product vision to the cross-functional team, business stakeholders, and executive leadership.
  • The ability to break down complex problems and present to executive leadership concisely is paramount.
  • Able to drive strategic discussions across cross-functional teams to achieve goals. Ability to motivate your team around a product vision to achieve consumer outcomes.
  • Team Player. Loves being part of a team, both leading and service; demonstrate deep commitment to colleagues
  • Humble & Hungry. Confidence without arrogance; driven to continually “up their game” regardless of prior successes.
  • Unparalleled Integrity. In good times and bad, lives the UA Way; takes ownership for mistakes; delivers tough messages directly; doesn’t “back-channel”.
  • Accountable. Commits to stretch goals and delivers; holds self to highest performance standards.
  • “Gets” Under Armour. Passionately embraces the challenge and effort to keep UA unique; committed to go the extra mile to build/protect the brand.

Education And / Or Experience

  • Minimum 7-10+ years in digital product management role (E-Commerce experience preferred)​
  • Passionate about making all athletes better around the world
  • Bachelor's degree in technology, marketing, math, or related discipline. (MBA Preferred)
  • You should have demonstrated success as a product leader in consumer facing products working at global scale
  • You have experience working with remote vendors, teammates, and customers in other countries.​
  • You are skilled at multi-tasking, prioritizing your work and problem solving.​
  • You have demonstrated experience leading successful teams.

Other Requirements

  • Return to Work Designation: Fully Remote


  • No relocation provided

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law.  Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. 

Learn more about Under Armour’s COVID-19 response and Teammate vaccination policies here.

Nearest Major Market: Eugene