Sr. Professional, Email Developer

Date: Mar 1, 2024

Location: Remote, US

Company: Under Armour

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.


Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.


Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.


If you are a current Under Armour teammate, apply to this position on the Internal Career Site Here. 

Purpose of Role

As a Senior Professional Email Developer (Remote), you will play an integral role on the Americas Customer Marketing Team, building and delivering trigger-based communications that engage consumers and drive long term retention. This person will leverage Salesforce Marketing Cloud Personalization to execute, maintain, and optimize customized email marketing campaigns through highly dynamic functionalities.  

The ideal candidate melds strong technical skills with attention to detail and eagerness to document/improve processes. This role will suit an individual who is passionate about consumer experience and marketing, is an intellectually curious self-starter, works well cross-functionally, and is an excellent communicator. 

This role reports to the Senior Manager, Customer Marketing Technology & Operations and plays a critical role in the development of the UA in-house email program.

Your Impact

•    You execute marketing and automated/triggered email campaigns to drive seamless consumer journeys via custom HTML/CSS coding, scripting, proofing, quality assurance, targeting and advanced scheduling.
•    You review briefs, manage workflow tools, and kick off campaign building.  You proactively request more information from the team as needed.
•    You build modules, emails, templates and landing pages as needed while ensuring they render across clients and devices.
•    You develop and execute test plans that confirm accurate email coding and optimal rendering.
•    You send proofs and configure final send and automation parameters.
•    You create and update proof, seed, and live audiences.
•    You configure user initiated sends, a/b deployment tests and automations.
•    You own and maintain documentation related to email development processes.
•    You analyze and compile key learnings from email campaigns in order to optimize performance.
•    You collaborate with partners and provide guidance on email best practices and opportunities to leverage technology to drive more innovative and engaging email content.
•    You are excited to be a catalyst for change toward more internal ownership of campaign development and deployment.
•    You work closely with email marketing intent, merchandising, site operations, global IT, and content.
•    You partner inclusively with 3rd party agency partners and technology providers.
•    You continuously stay on top of trainings to ensure knowledge of best practice, coding functionality and new product features.
•    You perform other duties and special projects assigned as needed.


•    Working knowledge of email marketing, including direct experience with email deployment tools & technologies. Salesforce Marketing Cloud Personalization experience Required.
•    Strong knowledge of HTML/CSS coding for email with attention to responsive design and email client/browser standards.
•    Working knowledge of basic to advanced AMPscript functions (variables, conditionals, loops, etc.).
•    Ability to retrieve, extract, and parse data from multiple sources for use within dynamic email building.
•    Understanding of the formulation and activation of Einstein recipes.
•    Direct experience with Salesforce Content Builder, Journey Builder, user initiated sends, Automation Studio etc.
•    Understanding of relational databases and data schemas with the ability to create and manipulate data extensions.
•    Deep understanding of campaign flow and process and how it drives digital marketing efforts.
•    Acute attention to detail and exemplary communication & organizational skills.
•    You thrive in a fast paced, agile environment and enjoy rapid change and optimization.
•    Desire to shape new processes and ways of working and continuously look to optimize.
•    Ability to work collaboratively across teams and with 3rd party partners.
•    Excellent oral/written communication, analytical and interpersonal skills.
•    SQL knowledge preferred.
•    Experience with App Push notifications a plus.



•    5+ years of general email marketing experience
•    2+ years of experience working with HTML/CSS building and deploying email marketing campaigns.
•    3+ years experience in the Salesforce Marketing Cloud Platform
•    1+ years of experience with Marketing Cloud Personalization.
•    Graphic Design or Programming background preferred
•    Bachelor’s Degree required 

Workplace Location

  • Location: Fully Remote


  • No relocation provided


Base Compensation

 $73,637.00 - $101,250.60 USD

Most new hires fall within this range and have the opportunity to earn more over time. Initial placement within the salary range, however, is based on an individual's relevant knowledge, skills and experience for the position. UA is committed to helping our teammates succeed and advance in their careers. Base salary is only one component of our competitive Total Rewards package.

Benefits & Perks


  • Paid "UA Give Back" Volunteer Days: Work alongside your team to support initiatives in your local community.
  • Under Armour Merchandise Discounts
  • Competitive 401(k) plan matching.  
  • Maternity and Parental Leave for eligible and FMLA-eligible teammates
  • Health & fitness benefits, discounts and resources- We offer teammates across the country programs to promote physical activity and overall well-being. 


Want more details about benefits? Visit our page here

Our Commitment to Diversity

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. Accommodation is available for applicants with disabilities upon request.

Nearest Major Market: Eugene