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Marketing Analytics Analyst

125981 Baltimore, Maryland
11/27/2019 Marketing
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Under Armour is all about performance. Because what we make empowers athletes in every form to push themselves, to turn good into great, and to stay hungry for whatever comes next. And this is exactly what we expect from each other.

Working with us means one key thing: no matter what you do, you see every day and every project as a chance to push your field forward. In every store and every office, we build teams where everyone is an MVP. And together we tackle every challenge head on. Because we work to push the gear, the game, and ourselves farther.

We’re looking for people who do more than good work.
We’re looking for the Best in Every Game.

Under Armour is the chosen brand of this generation of athletes... and the athletes of tomorrow. We're about performance - in training and on game day, in blistering heat and bitter cold. Whatever the conditions, whatever the sport, Under Armour delivers the advantage athletes have come to demand.
That demand has created an environment of growth. An environment where building a great team is vital. An environment where doing whatever it takes is the baseline and going above and beyond to protect the Brand is commonplace.
The world's hungriest athletes live by a code, a pledge to themselves and everyone else: Protect This House... I Will.  Our goal is to Build A Great Team!  Will YOU…Protect This House?!

Marketing Analytics Analyst

Summary:

The Marketing Analytics Analyst will be responsible for building + maintaining our marketing dashboards + programming the marketing war room content on a weekly basis. You will serve as the global point of contact for regions playing a critical role in collecting/cleansing + visualizing data from multiple regions + cross functional partners.

Responsibilities: 

  • Publish the weekly marketing dashboard + insights, requiring you to  aggregate + visualize key inputs from multiple sources/countries (Omniture, DCM, Sprinklr, Google/FB etc)
  • Program the content + maintain the digital screens + calendar in the marketing war room
  • Coordinate and lead read/react regional to global marketing metrics meetings reviewing key data and trends 
  • Partner with cross-functional teams to analyze multiple channel data disciplines and deliver insights that drive businessgrowth.)
  • Assist with preparing and presenting analysis and reporting to business departments and management. 
  • Manage, review and validate data with database vendors and oversee file transfers between first and 3rd
    party vendors & ensure all work and procedures follow the most up to date company code of conduct and data management principles.
  • Partnerwith external partners and vendors on analysis, data extracts and transfers, validations, analysis and insights.
  • Provide ad hoc analysis, competitive information, presentations, status reports and meeting recaps when necessary.
  • Track develop brand, channel, campaign and customer benchmarks comparing against company wide and industry.

Education:

Bachelor's or Master’s degree in marketing or computer science

Experience:

At least 4 years of overall work experience with majority of experience in marketing analytics and data visualization.

Critical Skills:

Experience analyzing consumer data and providing insights that drive business results

Qualifications:

  • Experience with analytics tools and disciplines (Adobe + GA Analytics, Salesforce)
  • Experience with visualization techniques (Tableau + Domo + Datorama)
  • Detail oriented with exceptional organization skills and aptitude for technology

Special Notes:

A successful candidate is someone with an analytical mind, creative spirit and curious appetite. They should be passionate about the science of marketing and excel at applying a narrative to data and presenting in story form. The candidate should feel comfortable working with multiple marketing stakeholders and managing multiple deliverables simultaneously. 

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law.  Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. 

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