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More Than Just Product

The culture we’ve created makes it possible for you to do your best, be your best, and get better – every day.


Diversity Unites Us

Bold. Hungry. Thoughtful. Ready to learn. Innovative. Motivated. Human.

At Under Armour, we believe that we are stronger when people of different backgrounds, experiences, and perspectives come together in support of athletes across the world. Embracing diversity not only enhances our culture, it drives our business success, ultimately helping us to deliver the most innovative products that make athletes better. Our teammates reflect the diversity of our consumers and our work embodies a culture of inclusion that respects and values our global community.

We foster inclusion through our Teammate Resource Groups, which amplify business initiatives, providing networking opportunities, supporting community outreach, and promoting cultural awareness.

Teammates around the globe have access to our Teammate Resource Groups, creating support for the many diverse people that work at Under Armour. Below is an overview of some of the Teammate Resource Groups, but our list is always growing.

Group of employees displaying school supplies that are about to be packed in boxes


Mission: Advocating for teammates with diverse abilities through awareness and inclusion. Visible and invisible abilities. Allies. Every teammate is welcome. We celebrate all Abilities. Including, but not limited to: mental health, cognitive inclusion, physical disabilities, injuries, service animals, support for parents/caregivers/children.

Green Machine

Foster sustainability-related innovation by serving as a space for generating new ideas, refining and reviewing existing ones, creating support for them, and driving implementation of these ideas.

Two people standing on a beach holding a bag of trash
Group of employees displaying school supplies that are about to be packed in boxes

Parents for Professional Growth (PPG)

Provide support, information, and networking opportunities for working parents at Under Armour, and advocate for the policies, resources, and fair treatment that encourages their career advancement. PPG strives to be a resource to help recruit, develop, and retain employees.


Establish Under Armour as an unquestionably safe, friendly, and empowering workplace for people who identify as lesbian, gay, bisexual, transgender, queer or questioning (LGBTQ). Emphasize the inclusiveness of Under Armour's value to stand for equality in order to build credibility with the LGBTQ athlete.

Group of diverse eployees standing together
Group photo of the L.E.A.D. group at Under Armour

L.E.A.D. (Leading and Empowering Asian Development)

Create a platform to share knowledge and promote a cross-cultural awareness that encourages an internally diverse culture and a deeper understanding of the consumer. We will do this by encouraging diversity and enhancing Under Armour's cultural understanding, with a specific focus on the South Asia region.

B.E.A.T (Black Employees Achieving Together)

Cultivate a communal atmosphere designed to create and maintain professional growth opportunities for Black teammates at Under Armour. Through career, community, and consumer-focused initiatives, UA B.E.A.T. will incorporate the passion and tenacity of the brand to help make our teammates, community, and athletes better.

Group photo of B.E.A.T group
Group photo of the W.I.L.L. group at Under Armour

W.I.L.L. (Women Inspiring Leading Living)

Empower and enable ALL Under Armour women to inspire, lead, and live to achieve their highest potential.

  • Inspire – Act with respect for all and open minds to new ideas.
  • Lead – Think like women of the future and cultivate opportunities.
  • Live – Create personal growth and perform acts of kindness within the community.

UA Military Veterans Club

We value the skills, experience, and expertise military veterans bring to our team. That’s why we hire them – and support them once they join us. This voluntary group has three main focuses:

  • Connect military veterans across the Under Armour organization through mentorship, social events, and more.
  • Guide the development of military-themed Under Armour products.
  • Give back to the veteran community by increasing participation in philanthropic services and programs.
Group photo of the UA Military Veterans Club
Group photo of the Latino Alliance at Under Armour

Latino Alliance

UALA's goal is to create an inclusive environment in which Latinos can flourish internally while helping Under Armour effectively engage our communities externally.

Want to know more about the spirit of Under Armour?

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Our Leadership

Our leaders are doers and innovators, always working to be the best and bring out the best in themselves and everyone on our team.

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Giving Back

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Our Story

Learn about the moments, achievements, and people that have moved us forward and made us who we are.

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