Sr. Manager, Pure Play Wholesale
Sr. Manager, Pure Play Wholesale
Values & Innovation
At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.
Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.
Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.
If you are a current Under Armour teammate, apply to this position on the Internal Career Site Here.
Purpose of Role
As a senior leader within the Digital Commerce organization, the Senior Manager Pure Play Wholesale is responsible for setting the strategic direction and driving the execution of the EMEA pure‑play wholesale digital business. This role plays a critical part in accelerating growth with key European digital partners such as Amazon and Zalando, while ensuring a premium, consistent and consumer centric‑ brand experience across these platforms.
Reporting directly to the Senior Director Digital Commerce EMEA, this role is a member of the Digital Commerce Leadership Team and acts as a key connector between wholesale, marketplace and digital teams. Given the strategic importance of pureplay partners within the European digital ecosystem, the role requires strong cross‑-‑functional leadership and close collaboration with marketplace, merchandising, planning, marketing, finance, supply chain and operations teams to deliver profitable growth, operational excellence and long-term‑ partner value.
The Senior Manager Pure Play Wholesale owns the commercial performance of the channel, including full P&L accountability, and leads strategic planning, in season execution and partner relationship management to maximize revenue, margin‑ and brand equity across EMEA. The role also includes managing and developing a high-performing team.
Your Impact
- Define and execute the EMEA pure‑play wholesale digital strategy, aligned with regional digital commerce and brand objectives.
- Own and grow strategic relationships with key European digital partners including Amazon, Zalando and About You, acting as the senior commercial and strategic point of contact.
- Develop and execute joint business plans, category strategies and long-‑term growth roadmaps with wholesale digital partners.
- Own the P&L and financial revenue targets for the pureplay wholesale channel, driving ambitious ‑profitable and sustainable growth.
- Analyze and optimize key commercial KPIs including revenue, margin, growth rate, WOS and operational performance and translate data into clear, actionable recommendations to improve business outcomes and operational efficiency.
- Ensure a premium and consistent Under Armour consumer experience across partner platforms, thinking beyond wholesale execution to elevate brand presentation, content, assortment and service levels.
- Drive operational and commercial efficiency by leveraging partners’ marketplace capabilities, scale and data insights.
- Lead cross-functional planning and execution (dotted‑ ‑line leadership) across wholesale marketing, merchandising, planning, operations and supply chain teams to deliver agreed strategies and targets.
- Identify risks and opportunities within the partner ecosystem and proactively implement corrective actions.
- Act as a senior stakeholder internally, influencing decision making and ensuring strong alignment between wholesale, marketplace‑ and brand teams.
- Foster a proactive, agile and customer focused‑ mindset across all stakeholders involved in the pure‑play wholesale business.
- Lead, mentor, and develop a team of two marketplace specialists.
- Foster a high-performance culture focused on innovation, agility, and results
Qualifications
- Bachelor’s or Master’s degree in Business, Marketing, Digital Commerce or a related field.
- 8–10 years of industry experience, with a minimum of 5 years in direct account management of Amazon and Zalando within a digital or wholesale environment.
- Proven experience owning and managing P&L and financial targets within a complex, multi‑market setup.
- Strong analytical skills with the ability to translate data into strategic insights and actionable business decisions.
- Demonstrated ability to develop and execute category strategies and joint business plans with large digital partners.
- Excellent stakeholder management skills, with the ability to influence cross-functional‑ teams and senior external partners.
- Experience leading cross-functional teams in a matrix organization; people‑ management experience is a strong plus.
- Strong understanding of e‑commerce metrics, wholesale economics and digital consumer behavior.
- Ability to work under pressure, manage multiple priorities, and consistently deliver against commitments.
- Excellent verbal and written communication skills in English; German is a plus.
- Experience in the Sport or Fashion industry is highly desirable.
Workplace Location
- Location: This individual must reside within commuting distance from our Amsterdam office.
- Work Schedule: This role follows a hybrid work schedule, requiring 4 days in-office per week.
- Travel: 15-20% of the time
Relocation
- No relocation provided
Base Compensation
€96,930.41-€121,163.01 EUR
Most new hires fall within this range and have the opportunity to earn more over time. Initial placement within the salary range, however, is based on an individual's relevant knowledge, skills and experience for the position. UA is committed to helping our teammates succeed and advance in their careers. Base salary is only one component of our competitive Total Rewards package.
Benefits & Perks
- Paid “UA Give Back” Volunteer Days: Work alongside your team to support initiatives in your local community.
- Under Armour Merchandise Discounts
- Health & fitness benefits, discounts and resources- We offer teammates across the country programs to promote
physical activity and overall well-being. - 38 hour working week (fulltime)
- 28 days holiday
- Teammate Resource groups e.g. Green Machine, Sustainability, LGBTQIA+, Women in Leading and Living, Balance for mental health and wellbeing etc
- Human Performance Institute (Gym) on site
Our Commitment to Equal Opportunity
At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour seeks to recruit, develop and retain the most talented people representing a wide variety of backgrounds and perspectives. Reasonable accommodations are available for applicants with disabilities upon request.
Amsterdam, NL, 1076 CM